We use so much cotton in our day-to-day lives that we often think of it as a common material. Just think of your sheets, towels, and clothes. This fabric plays such a big role in our lives as it makes an appearance over and over again. It begs the question, does cotton get the attention it deserves? Maybe it’s time to reconsider this common fabric and take your cotton to the next level with Supima.
The name “Supima” is a contraction of “Superior Pima,” which was coined in 1954 by American growers who wanted to safeguard the quality and reputation of pima cotton. Supima is made from the best cotton grown in the USA – only 3% of America’s cotton crops earn the Supima status. Because it takes a hot climate with limited moisture to yield the fibers, Supima is supplied by only about 500 growers in California, Arizona, New Mexico, and Texas. Its longer fibers create a softer, stronger yarn, with less pilling and a smoother finish. Supima yarn also holds dyes better than others, ensuring richer, brighter color in finished garments.
By incorporating Supima Cotton into their product line, Lands’ End takes something so luxurious in quality and makes a statement. You don’t have to be a millionaire to wear the finest materials, you just have to go to the right place. Find out what it means to be “Supima soft” with these classic picks.
6-piece Towel Set
After a long, hard day, it’s nice to take a relaxing shower or bath. Once you’re done, wrap yourself in a luxurious bath towel, generously sized and made to fit around your whole body. In fact, every piece in this set is made larger than standard sizes. These towels have been Oeko-Tex® certified and tested for over 100 harmful substances.
Women’s Short Sleeve Knee-length Nightgown
Ever wondered what it’s like to sleep on a cloud? After wearing this night tee, you’ll understand where that expression came from. The interlock knit keeps the fabric lightweight and comfortable but still has the substance that you look for in a nightgown. Say goodbye to insomnia, and welcome yourself to a night of relaxation in this delicate piece!
Men’s V-neck Sweater
Supima cotton is known for being America’s finest long-staple variety, so you can expect this V-neck to hold up for seasons to come. You won’t have to worry about those unsightly pit balls that appear from other sweaters. But don’t just take our word for it – read the reviews. 96% of people who bought this product said that they would recommend it.
Women’s Fine Gauge Crew Cardigan
Cardigans are a necessity for every woman’s closet, which is why Lands’ End offers this best-seller in all sizes from petite to regular to plus. Available in a palette of colors, you can pair them up with virtually any outfit. The cardigan includes feminine details with real shell buttons and a refined neck trim, making it easy to transition from dressy to casual.