Kevin Lee — Founder
Kevin Lee is the co-founder, chairman, and CEO of We-Care.com's sister company, Didit, the leading search engine marketing (SEM) agency. Founded in 1996, Didit has earned recognition for its unparalleled results and client growth, not only among marketers but also as part of the 2007 Inc 500 fastest-growing privately held companies (#137) and Deloitte's Fast 500 (#12). Kevin is also a finalist for The Metro New York Ernst & Young Entrepreneur of the Year 2008 Awards.
Kevin is an in-demand speaker and author. His "Paid Search Strategies" column for ClickZ is read by thousands, and his book, The Eyes Have It: How to Market in an Age of Divergent Consumers, Media Chaos and Advertising Anarchy, has been widely praised. He's also frequently quoted in publications, including The Wall St. Journal, Business Week, The New York Times, Bloomberg, CNET, and USA Today.
Kevin earned his MBA from Yale School of Management and lives in Manhattan with his wife and two children.
Dave Pasternack — Founder
Dave is the co-founder and president of Didit. Along with Kevin, Dave led the company to its current success. Prior to Didit, he launched the United States Information Corporation, which became one of the largest electronic publishers of Federal Government bidding and contract information in the United States. Dave's first technological direct-marketing company, Logicsoft, was founded in 1980 and was named by Inc. Magazine as the fourth fastest-growing private company of 1984.
Dave earned his MBA from New York University. A devoted golfer, he lives with his family on Long Island.
Bryan Cockerham — Lead Developer
Bryan Cockerham has been working with the web for about a decade, specializing in database design and information management using open source software. Over the years, he's been involved in numerous research projects, including explorations of natural language recognition, clustering and parallel processing, and human-computer interfaces.
Bryan has worked at We-Care.com since the idea was conceived in 2006, leading all of its technical architecture. Having grown up in a family where volunteering was a part of life, Bryan has found a home at We-Care.com, where his love of technology meets his passion for making a difference in the world.
He has been living in NYC's Upper East Side since he graduated at the top of his class from the New York Institute of Technology with a degree in computer science. When not adding new features to We-Care.com, Bryan takes advantage of the city's museums, parks, and theaters (or simply spends quiet nights at home coding). Bryan is an avid runner, always looking for new ways to maintain a fit mind and body, and makes an excellent smoothie.
Gina Navani — Director of Operations
Gina manages We-Care.com's merchant relationships, working to get the biggest donations for organizations and special savings for their supporters.
Gina's past work includes running programs for high school students in Toronto, including White Ribbon, a campaign to prevent violence against women, and AIDS Awareness. She is also a regular participant in annual fundraising walks and supports numerous causes.
After earning a degree in communications and English at York University in Canada, Gina worked in advertising, insurance, and retail, but never felt that she was truly using all of her talents and interests. That's when she found We-Care.com, the first place that offered the perfect balance to all aspects of her personality.
In her spare time, Gina enjoys exploring her love of the arts and traveling the world with her husband.